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The award-winning Ram 1500 is not only considered the best truck in the business. It is also the safest. The Insurance Institute for Highway Safety tested the 2021 Ram 1500 for crashworthiness under a new stringent set of guidelines. Our half-ton pickup truck came back with the coveted Top Safety Pick award. The Ram 1500 is now the first vehicle of its kind to be awarded this designation under these new crash guidelines. This award was accomplished in the 2021 Ram 1500 equipped with Pedestrian Automatic Emergency Braking and adaptive LED projector headlamps. The Automatic Emergency Braking technology on the 2021 Ram 1500 was graded "superior" – the highest rating for this feature. Overall, these key driver assistance features helped the 2021 Ram 1500 achieve the highest possible ratings of these new testing guidelines. Equipped with these features, the Ram 1500 is the safest pickup truck in the Twin Ports area. You can put it to work or tow your toys to Lutsen or into the Upper Peninsula and rest assured that it will be the safest way to get there. Automatic Emergency Braking is a standard feature found on Laramie, Rebel, Longhorn, Limited Longhorn, and Limited trims. You can also get this feature as part of the Level 1 Equipment Group package on Tradesman and Bighorn trims, as well. No matter which 2021 Ram 1500 you buy or lease from Superior Chrysler Dodge Jeep Ram, you are rest assured that you will be safe all year round from harm. Contact us to take home the safest pickup truck around today!

How much would you pay for your dream vehicle? That is the question of when the first production 2021 Ram 1500 TRX will go up for bid at the Barrett-Jackson Scottsdale Auction on March 20-27. VIN 001 is the first of 702 Ram 1500 TRX Launch Edition models to be produced at the Sterling Heights Assembly Plant in Michigan. It will arrive at the auction block in trim-exclusive Anvil Gray and a special authentication kit. The winning bid will have their auction fees waived. Proceeds from the sale will go to the United Way for Southeastern Michigan’s 2-1-1 helpline. That helpline provides services to veterans and their families. Will You Be The Winner? If you want to bid for this special VIN 001 Ram 1500 TRX, you can go to Barrett-Jackson.com and click on “Bid” to begin the bidder registration process. Still, you can get your own dream vehicle in the Ram 1500 TRX. The 702-horsepower Hellcat supercharged V8 may be the main attraction that motivates this off-road beast. It also offers a unique suspension set-up designed to handle a lot of terrain conditions and road surfaces. The frame was beefed up to handle them power from the Hellcat V8 The Ram 1500 is further distinguished by its aggressive hood scoop, flowthrough “RAM” lettering on the grille, and raised overall height. The ground clearance of 11.8 inches is augmented with a 13-inch front suspension travel and a 14-inch rear suspension travel. All of which are designed to absorb everything from rocks to ruts to the roads of the Twin Ports. Plus, there are eight drive modes to choose from – including Snow, Rock, and Mud and Sand – all will be useful here in Northern Wisconsin and up in the Iron Range. Superior Chrysler Dodge Jeep Ram is proud to offer the Ram 1500 TRX. Contact us to become an owner of this award-winning extreme machine. Watch in March on the History Channel and FYI to see the auction live from Scottsdale, Arizona for the VIN 001 Ram 1500 TRX.

The 2021 Dodge Durango is one of the best values in large three-row SUVs. Families have found the Durango to be spacious, powerful, and full of capability - including exceptional towing capacity. Recently, Vincentric recognized the 2021 Durango by presenting it with their Best Value in America award in the Large SUV/Crossover segment. The Vincentric Best Value in America awards are model-specific honors that determine the best value in each segment. Value is determined using a statistical analysis that incorporates the total cost of ownership of all vehicles for the 2021 model year along with the current market price of those vehicles. What makes the 2021 Durango a great value is what you see and feel from it. The new Charger-inspired look up front is equally backed up by its Challenger-inspired new interior. It now includes the new Uconnect 5 infotainment system offering more connectivity options from your vehicle. Plus, the Durango offers best-in-class towing capacity. Still, the 2021 Durango is right for families. Three rows of seats available in six different trim levels. You can take up to seven people for trips beyond the Iron Range or across the Twin Ports area to take the children to hockey practice. Folding down the second- and third-row will give you 85.1 cubic feet of cargo space to take the big projects home – just in time for spring! To get a value-packed 2021 Dodge Durango, contact us at Superior Chrysler Dodge Jeep Ram to experience one. Take this great value home today!

The 2021 Ram 1500 TRX has already garnered a lot of attention from enthusiasts and the entire world. It has already won Motor Trend’s Truck of The Year award. Now, FOUR WHEELER magazine just named the Ram 1500 TRX their 2021 Pickup Truck of The Year. Over the course of a week, FOUR WHEELER’s judges conducted a variety of tests spanning more than 1,000 miles of varied terrain that included pavement, gravel, dirt, sand, rocks, mud and snow. A loose-dirt hill climb and water crossings were included in testing as well. Night driving was also integrated into the competition to gauge each vehicle’s lighting equipment. Judges included staff from various 4x4 media brands, including FOUR WHEELER, 4-WHEEL & OFF-ROAD, and JP MAGAZINE. Hellcat All Things The Ram 1500 TRX is powered by a 702-horsepower supercharged Hellcat HEMI V8, this off-road pickup truck is the fastest one on any terrain. This truck does not stop with just the Hellcat engine. The frame was beefed up to not only handle this kind of power, but the new suspension set up to keep all that power down on all terrain conditions. This powerful and extremely capable pickup truck is distinguished by its aggressive hood scoop, flowthrough "RAM" lettering on the grille, and raised overall height. The ground clearance of 11.8 inches is augmented with a 13-inch front suspension travel and a 14-inch rear suspension travel. All of which are designed to absorb everything from rocks to ruts to the roads of the Twin Ports. Plus, there are eight drive modes to choose from – including Snow, Rock, and Mud and Sand – all will be useful here in Northern Wisconsin and up in the Iron Range. Superior Chrysler Dodge Jeep Ram is proud to offer the award-winning Ram 1500 TRX. Contact us to become an owner of this great pickup truck for all conditions across Wisconsin, Minnesota, and beyond.

The greatest off-road vehicle ever is ready to be plugged in! Introducing the 2021 Jeep Wrangler 4Xe – the first electrified Jeep with benchmark capability for all conditions and terrains. On the outside, the Jeep Wrangler 4xe looks like every other Jeep. There are a few differences, however. There is an extra door for the plug to go into. Plus, you will find 4xe decals and badges to distinguish this electrified Wrangler from all others in the Northwoods. Perhaps a few new easter eggs for you to find! The real magic lies underneath the Wrangler 4xe’s hood. It combines a 2.0-liter turbocharged four-cylinder engine with two electric motors and a high-voltage battery pack. In all, there is 375 total horsepower along with instant torque from the electric motors. The result is an all-electric range of 25 miles combined with delivering around 50 MPGe. You have the convenience of a traditional gasoline powered Jeep. More low down torque than the 3.0L diesel engine.  And, the ability to crawl through the woods, or the city in absolute silence! Make no mistake that this is truly a Trail Rated Jeep Wrangler. While the engine is efficient, the four-wheel drive system keeps it on the trail. Just like a "normal" Wrangler, the 4xe has a two-speed full-time four-wheel-drive system with solid front and rear axles and fully articulating suspension. While it has a 30-inch wading depth, the battery pack located underneath the second row of seats is protected from any damage from water and terrain. The big payoff is that you can drive this Wrangler 4xe without emitting any exhaust into the Twin Ports air above. You can do that with the open-air feeling only a Wrangler can give you. The Wrangler 4xe driveline will be available on Sahara, Rubicon, and High Altitude models. Contact us at Superior Chrysler Dodge Jeep Ram to become one of the first owners in the Twin Ports of the game-changing Wrangler 4xe.

Family fun is what we’re all about here in the Twin Ports area. In the winter, that means skiing and snowmobiling. In the summer, it’s day trips to the Apostle Islands and some time on the beaches along Lake Superior. However, family fun also means getting there. We cannot think of any other vehicle that made for family fun – the new 2021 Chrysler Pacifica minivan. Which is why CarBuzz website named the new 2021 Chrysler Pacifica their 2020 Family Fun Award winner. CarBuzz cited the Pacifica for two outstanding features: The available hybrid driveline and the new all-wheel-drive system. Our plug-in hybrid now can drive on electric power only for up to 32 miles. Plus, the return of all-wheel-drive to our minivans mean better traction year-round across Wisconsin, Minnesota, and beyond. To keep the family happy, The new Uconnect 5 system now includes an expanded Uconnect Theater. Not only does this system run five times faster than the previous version of Uconnect, it also offers 13 built-in games for second-row passengers to play with. They can also add more games through multiple USB ports, including the newer Type C ports – the first minivan to offer them. The Pacifica also has parents in mind. It is easy to check on the kids in the second- and third-row seats with FamCAM. This feature now includes a “zoom to seat” feature to check on the smallest ones, especially those in rear-facing child seats. New for 2021 is the most luxurious minivan ever offered in the Twin Ports – the Pacifica Pinnacle. It is the most comfortable and prestigious “family room on four wheels.” Second-row passengers can also curl up on a pair of comfort pillows. No, they are not made for pillow fights on the road. If you want another choice for family fun, the Dodge Durango was named as one of the three finalists for this award. It offers seating for seven and available all-wheel-drive traction, even with a powerful V8 engine. Right now, Superior Chrysler Dodge Jeep Ram offers a lineup of vehicles made for you, your family, and for fun! Contact us to get your family fun vehicle today!

This is the newest generation of the most awarded SUV ever – the 2021 Jeep Grand Cherokee L. This will be one of a family of Grand Cherokee models to be introduced over the next several months. This one will feature a third row of seating, a longer wheelbase, and an advanced design to fit this next chapter of the iconic family SUV. Riding on a new 121.7-inch wheelbase, the three-row Grand Cherokee L can seat up to seven passengers. Getting to the third row will be helped with longer rear side doors enabling access to both the second and third rows. The Grand Cherokee L is built on a brand new unibody structure. Though it has grown a third row of seats, the new Grand Cherokee L retains all of Jeep’s DNA, including excellent four-wheel-drive traction. Customers have a choice of three four-wheel-drive systems: Quadra-Trac I, Quadra-Trac II, and Quadra-Drive II. These systems are also augmented by the Selec-Terrain traction management system and the available Quadra-Lift air suspension. Combined, the Grand Cherokee L will be able handle anything from the Upper Peninsula and the Boundary Waters. Two engines will be available at launch: the 290-horsepower 3.6-liter Pentastar V6 and the 357-horsepower 5.7-liter V8. Both engines will be mated to the TorqueFlite eight-speed automatic. The Grand Cherokee L will also feature a front-axle disconnect which will automatically cancel the use of the front axle when only two wheels need to be driven instead of four. The new Grand Cherokee L will be a technological feast for the eyes and ears. The new Uconnect 5 infotainment system will be featured in this newest SUV in a new 10-inch touchscreen, along with available audio systems from audiophile specialist McIntosh. Included in the Uconnect 5 will be a segment first wireless smartphone integration for Apple and Android devices. The instrument cluster will be housed in a new 10-inch screen that is customizable to the driver. A new Head-up Display will be added to select models. Safety is also highlighted in the new Grand Cherokee L. Among these are L2 driver-assisted systems with hands-on automated driving. Other features also include a 360-degree surround view and night vision cameras. These are among 110 safety and driver-assistance features on the new Grand Cherokee L. The first Grand Cherokee L models will arrive by mid-year here at Superior Chrysler Dodge Jeep Ram, followed by a two-row new-generation Grand Cherokee and a 4xe electrified version by the end of this year. Contact us at Superior Chrysler Dodge Jeep Ram to become one of the first owners of the new generation Jeep Grand Cherokee in the Twin Ports area.

What do you consider a “best buy”? We leave that to the experts to determine what makes a vehicle a “best buy.” That is why the experts at Consumer Guide Automotive named the Chrysler Pacifica and the Ram 1500 two of their Best Buys for 2021. Consumer Guide Automotive Best Buy winners chosen by editors after analyzing, comparing, evaluating and extensively testing all major models available in the United States. The Chrysler Pacifica was named the Best Buy in the Minivan category. They cited the Pacifica for having a superb ride quality, family-friendly features, and stylish design. For 2021, that stylish design was taken up a notch with an all-new look and the brand new UConnect 5 infotainment system. It is also available with in-vehicle vacuum cleaner for handling the messes a minivan usually gets. This is the fifth year in-a-row that Consumer Guide named the Pacifica its Best Buy in this category. The award-winning Ram 1500 was named the Best Buy in the Large Pickup category. Consumer Guide’s editors acknowledged the Ram 1500 for its ride and handling, along with its high level of refinement and unique features. Those features include independent suspension all around, along with a four-corner air suspension, and the Uconnect 4C infotainment system with the large 12-inch touchscreen. This is the 13 th year in a row that the Ram 1500 has been named Consumer Guide’s Best Buy in this category. These two winners are ready to be taken home – to your Twin Ports home. Contact us at Superior Chrysler Dodge Jeep Ram to see our “best buys” – the Chrysler Pacifica and the Ram 1500.

The trophy case at Ram is starting to fill up again. This time, we claim one of the biggest prizes of them all for the third year in a row. The 2021 Ram 1500 TRX just drove away with the Motor Trend Truck of the Year award. This marks the third time that a Ram pickup truck was named to this award – the 1500 for 2019 and the Heavy Duty for 2020. This also marks the sixth time since Ram became our truck brand to have won this prestigious honor. This award comes as no surprise, as the Ram 1500 TRX is the fastest factory-direct pickup truck ever. Powered by the supercharged Hellcat V8, it is designed to awaken the Northwoods to the sound and fury of this engine. Not to mention being the coolest truck in the Twin Ports area – period. Meanwhile, the entire Ram 1500 lineup was named to Car and Driver’s 10Best list. It is the only pickup truck to be named to this annual honor. The editors and contributors at the long-running enthusiast’s magazine evaluate each contender versus its peers using a 100-point scale, basing each score on intended purpose, value and vehicle operation. The Ram 1500 is engineered to be the best in class. With independent suspension at all four wheels, it can handle better than any pickup truck out there. Plus, the many innovations that make it the most technologically advanced vehicle of its kind. When it comes to excellence, look no further than the Ram 1500 and the new TRX. Contact us at Superior Chrysler Dodge Jeep Ram to take home an award-winning pickup truck today!

MotorWeek has been part of your television viewing for over 35 years. John Davis and his team have brought you the latest and greatest to your TVs from small cars to the most exotic vehicles available in this country. They also have another tradition – their Drivers’ Choice Awards. MotorWeek’s staff gets together every year to decide which vehicles would be considered for their very prestigious awards. For this year’s Drivers’ Choice Awards, MotorWeek named the Ram 1500 and Heavy Duty pickups to their list as their Best Pickup Trucks for 2020. Winners are based on current purchasing trends, innovations, value and reliability. All of which point to the Ram’s recent sales success and a list of innovations that the rest of the pickup truck segment are starting to catch up to. This year alone, Ram reintroduced the EcoDiesel engine to the 1500, as well as continuing its winning ways as the most innovative half-ton pickup truck in the business. The Ram 3500 offers 1,000 pound-feet of torque from its Cummins turbodiesel engine, capable of towing up to 35,100 pounds. Plus, all of our pickup trucks offer class-exclusive all-wheel independent suspension and the available air suspension. For technology, the Ram pickup lineup offers the biggest infotainment screen around – the UConnect 12.1-inch touchscreen. Plus, a choice of distinctive trims made for the kind of work – or play – you do with your Ram. Superior Chrysler Dodge Jeep Ram offers the Twin Ports of Duluth, MN and Superior, WI and the surrounding area with a fantastics selection of inventory for its award-winning Ram 1500 and Ram Heavy Duty pickup trucks. Contact us today and size it up for what you do every day!

Resale value is one of the most important factors that makes your vehicle desirable after you are finished with your ownership experience. The greater return you get in a trade-in means that your vehicle was well worth your time with it and lowers your overall ownership costs. We are happy to report that the 2020 Jeep® Wrangler, Jeep Gladiator, Ram 1500 and Ram 2500 and 3500 Heavy Duty pickups winners of Kelley Blue Book’s Best Resale Value Awards. These awards honor vehicles with the highest projected retained value for the first five years of ownership. Kelley Blue Book measures them thoroughly to ensure that you can get the best value when it comes to trading in or selling your vehicle. These values are based on projections from the Kelley Blue Book® Official Residual Value Guide and determined by a skilled staff of automotive analysts. These prestigious awards honor vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. Kelley Blue Book named 10 vehicles to its Best Resale Value Awards list with three FCA vehicles or vehicle lines making the cut, tying for the most of any automaker. For the ninth consecutive year, Kelley Blue Book has named the Jeep Wrangler to its Top 10 list and Wrangler has captured a segment award for the 10th consecutive year. The new Gladiator pickup truck was named to the Top 10 list as a first-year entrant – a rare accolade for a new vehicle. Ram’s pickup lineup – the 1500 and the Heavy Duty 2500 and 3500 – offer the greatest value in its class, which has resulting in the greatest sales growth of any pickup truck line in the U.S.A. For greater resale value, there is nothing quite like these five great vehicles. Come check them out at Superior Chrysler Dodge Jeep Ram. Contact us to see five of the best and most iconic vehicles sold in the Twin Ports area.

If there is something that Jeep and Ram are known for is how well our interiors are designed. You love the way we present information, control various functions, and are entertained by our UConnect systems. We were happy to hear that the Jeep® Gladiator and Ram 1500 have been named to Autotrader’ s 10 Best Car Interiors Under $50,000 for 2020 list. Every year, Autotrader’s editors thoughtfully review the latest models for their 10 Best Car Interiors Under $50,000. Editors rate interiors on comfort, quality of materials and logic of use to help consumers find the top vehicle choices that recognize the importance of quality interior design. In its first year, the Jeep Gladiator showed off an interior that is somewhat shared with the Wrangler. However, Autotrader’ s editors found the Gladiator’s cabin use of high-end materials and rubberized controls to be not only useful for drivers, but made for long-term use. When it comes to pickup truck interiors, there is nothing quite like the Ram 1500. High-quality materials, excellent readouts and controls, and the availability of the 12.1-inch UConnect infotainment screen are just scratching the surface when it comes to the Ram 1500’s cabins. Each trim level offers a distinct experience and personality that fits its customer’s needs and wants. Both the Gladiator and the Ram 1500 are the only two pickup trucks on the Autotrader list. If you want the best interior experience at the best values around, check out the Jeep Gladiator and Ram 1500 at Superior Chrysler Dodge Jeep Ram today! Contact us to see these two great truck today!