Ram’s ancestral brand Dodge, pioneered the extended Club Cab and 4-door Crew Cabs for the modern pickup. These are Ideas were so popular that almost every Ram 1500 in our Benna CDJR inventory now has 4-doors. Ram is continuing that tradition by floating the idea of a third row of seats in their Ram 1500 Revolution EV pickup concept. Anticipating this production idea into actuality.
Such a possibility is a direct result of the greater flexibility that comes with electric vehicles. Beginning with the fact that electric motors are a fraction of the size of equivalently-powered gas engines. Batteries can be flat, and positioned under the floor freeing the need to find space for a fuel tank. Add the elimination of a transmission and drive shaft, and you have significantly increased space to work with than a gas-powered vehicle with the same purpose. From the frame up, designers viewed the Revolution as a “clean sheet of paper,” said Ryan Nagode, chief designer of Ram truck/commercial interior studios, who states that their goal was making the pickup truck more user-friendly and versatile.
The 3rd row consists of jump seats, which can be folded out for use or retracted for extra cabin space. To make room, the Ram 1500 Revolution cab is four inches longer then the current Ram 1500 and is pushed forward into the smaller front section that no longer houses an engine. “We really wanted to make sure that cabin space was as optimized as it possibly could,” Nagode told Automotive News. “When you move some of that stuff forward, we knew we wanted to maintain a decent-size bed. Those inches that you were gaining were going right into the cabin, and the idea was just to flex this space.”
Additional innovation includes a vertically-split tailgate hinged on each side, which when combined with an extendable bed floor with flip up panels at the end, significantly increases the length of the cargo bed. For even more cargo space, the “midgate” between the cabin and bed can retract the rear window and fold forward to be flat with the cargo bed. With this added combined enhancement of the extended bed, the 1500 Revolution can haul objects as long as 18 feet. Inside the cabin, both seats and the console can be repositioned by a rail attachment system in the floor the designers named “Ram Track”. This rail system actually extends to the “frunk”, which is the lockable cargo space where the engine normally would be.
Of course the Ram 1500 Revolution innovations go beyond passenger and cargo configurations. There are extensive technology innovation additions as well, such as portable touchscreens, biometric recognition, head up display (HUD) replacing the gauge cluster, and illuminating interior lighting, to name a few. Also envisioned as being equipped with Level 3+ autonomous driving capability.
The Ram 1500 Revolution concept is just that; a concept, at this time. Some of these ideas will make their way into production, while others due to durability, long-term reliability, cost and other practical considerations, will remain as ideas to be worked on. But it does show the kind of thinking that goes into every Ram model Benna CDJR of Superior, Wisconsin current carry.
We, at Benna CDJR, have some innovative thinking of our own as featured by our amazing 20 year/ 200,000 Limited Warranty on every new model. Benna CDJR also have in stock a wide selection of Certified Pre-Owned and used vehicle inventory, check out our extensive inventory online. Our Benna CDJR Service Experts are available for all your exclusive parts, service, and accessories needs, as well. Stop by today!

