If there is one place where Jeep rules the winter – it is in Aspen, Colorado.
Nestled in the Rocky Mountains, Aspen offers some of the best skiing and fun in the deep snow. It challenges all thrill seekers to rise to the occasion beyond a mile high above sea level.
This year’s X Games will take place in Aspen. And, Jeep will be there as the presenting sponsor of this celebration of extreme winter sports.
Jeep was the title sponsor for specific events, such as Men and Women’s Ski and Snowboard Slopestyle events. You will see Jeep’s name on the broadcast associated with these events. Winners from these events include Zoi Sadowski-Sinnott of New Zealand in Women’s Snowboard Slopestyle, Tess Ledeux of France in Women’s Ski Slopestyle, Mark McMorris of Canada in Men’s Snowboard Slopestyle, and Andri Ragettli of Switzerland in Men’s Ski Slopestyle.
Also, Jeep ran social media stories from the X Games on Facebook and Instagram.
Attendees to the X Games got a close-up look at the Jeep lineup across Buttermilk Mountain, from the Slopestyle Course to the Awards Stage and Main Entrance to the JeepHut/Activation Site.
Plus, Jeep sponsored a contest where fans won prizes daily, including Rossignol skis and snowboards, while visiting the brand’s experiential activation on site, and register to win $100,000 toward a new Jeep vehicle.
Whether you’re shredding in Aspen or on Spirit Mountain, Jeep has the right vehicle for your lifestyle. The Wrangler, Gladiator, and the new Grand Cherokee are made to tackle deep snow to get to that hidden trail where you can ski or snowboard all day long.
You can also add Mopar and Jeep Performance Parts accessories to your current vehicle to haul skis, snowboards, and all of the gear you need to ride the slopes and trails.
To get the right vehicle to match your winter sports lifestyle, contact us at Superior Chrysler Dodge Jeep Ram to order your new ski or snowboard companion today!
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